CafePress vs Zazzle Website Traffic

I was doing some research on Alexa.com and decided to see what's new in the CafePress vs Zazzle battle.  I was kind of surprised to see what the website traffic picture looks like these days.  While Zazzle isn't doing all that much climbing, the two seem to be headed for a neck and neck race since CafePress's traffic is obviously on the decline. What this means? I'm not 100% sure. what I'm more interested in is why CP's traffic seems to be tanking over the last few months?

The New BurnTees.com/Store Page

We're proud to announce a new page for you to check out on BurnTees.com: www.BurnTees.com/Store. Well what's this store page you may ask?!  As you may or may not know, we also sell our BurnTees t-shirts thru Zazzle.com and now instead of having to go to Zazzle directly, you can browse our selection from this new /Store page.  

We've got a great selection of designs on there and some amazing apparel choices that you should definitely check out.  So, take a minute, check out the new page and let us know what you think!